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toni daley

“I’m born and raised Bajan and I moved to Canada for university. I’ve been living here for 9 years. Since leaving university and gaining work experience I’ve realized that I’ll always fall short of my full potential working for someone else on their dream while my most productive years pass me by. There will always be a ceiling above me. So I started my own business in the spring of this year. No ceilings, my rules, my fulfillment. I used to swear owning a business was not for me but that was fear talking. Since I began it’s been one of the most rewarding things I’ve done. It’s forcing me to remove so many barriers I put up against myself, some I wasn’t even conscious of until they fell. Approaching strangers with my ideas, offering up my creativity for public scrutiny and just taking risks in general are things I shed away from. Now that I know my success depends on my getting out of my comfort zone I’m becoming more outgoing. I’m enjoying the growth.


Little did my parents know that when they left me in front of the tv watching “Style With Elsa Klensch” that it would have made such an impression on me. From a young age I’ve always wanted to be wearing the latest and standing out in my ways of expression. My grand parents on both sides of the family played a large part in influencing my interest. They took pride in being well put together in quality clothing. It didn’t have to be brands, just well made and fitted. Back when I was growing up fashion and the arts were not regarded as avenues for making a good living, so even though the interest was there it wasn’t explored or nurtured. My focus was lead in other traditional areas like sciences. Within the last 2-3 years I decided to embrace my passion for fashion now that I have the autonomy and begin exploring the industry and seek to find my niche.


The name Klozet Freak is a play on the more popular expression. It comes from the way I feel when I open my own closet and start putting an outfit together or while I’m shopping. The best way to describe it is an euphoric state. I lose track of time in my closet or shopping. The name also came about from my personality. I’m quiet when you first meet me but the way I express myself through my clothing shows a bold side. I think the answer to your next question then would be yes. Yes I consider myself a Klozet Freak.


I’m learning as I go along and truthfully the learning will never stop but I’d advise aspiring entrepreneurs to find what makes them unique because everything you’ve thought of, someone else already has. Your individuality is what will determine your success. Believe in yourself and your product/service. If you don’t no one else will.


My designs are available online at and at various events in the GTA where vending and door prizes are involved. I sell both online and in person.”


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November 5, 2014


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